AI Search
AI search uses generative AI platforms, such as ChatGPT or Google AI Overviews, to answer queries by synthesizing information from multiple sources instead of listing links.
AI search uses generative AI platforms, such as ChatGPT or Google AI Overviews, to answer queries by synthesizing information from multiple sources instead of listing blue links. For brands, the goal is to be cited, mentioned, and recommended inside those answers—not only ranked on classic search results pages.
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